WHAT'S IN CAMPBELL'S - DISNEY'S MICKEY MOUSE TOMATO SOUP?
CAMPBELL + DISNEY: Campbell’s is one of the largest soup manufacturers in the U.S. Disney is one of the largest entertainment companies in the U.S. The pair have partnered together again.
In August 2018, Campbell’s and Disney introduced a kid-targeted, Mickey Mouse Disney-licensed version of Campbell’s condensed tomato soup in a can.
Q: HOW DOES THIS NEW CAMPBELL’S DISNEY TOMATO SOUP COMPARE WITH THE BASIC CAMPBELL’S CONDENSED TOMATO SOUP? From an ingredient perspective, this Disney-licensed tomato soup is basically 98% the same product as the basic Campbell’s condensed tomato soup, with the exception of added celery extract and garlic oil as the last two ingredients in the Mickey Mouse version, which is what Campbell’s puts in their Homestyle Harvest Tomato with Basil Soup. (Source for ingredients: Campbell’s Web site 1/11/18)
AT TARGET, A CAN OF THE CAMPBELL’S DISNEY CONDENSED TOMATO SOUP IS 50¢ MORE THAN CAMPBELL’S BASIC CONDENSED TOMATO SOUP. (Source: Target Web site 11/1/18)
The Campbell’s Disney condensed soup product is significantly more expensive. In addition, the Campbell’s Disney can is even slightly smaller (10.5oz. vs. 10.75oz. for the basic version).
Unlike other licensing executions in food, this Campbell’s Disney soup lacks any proprietary product integration >> there is simply a picture of Mickey Mouse on the label. Once the soup is in the bowl, this condensed tomato soup-in-a-can looks just like any other condensed tomato soup-in-a-can.
Q: CAMPBELL’S SAID THEY WOULD REMOVE SOME INGREDIENTS BY THE END OF 2017 FROM THEIR KIDS’ SOUPS INCLUDING MSG AND POTASSIUM CHLORIDE >> DID THEY?
Campbell’s Chicken Stars & Stripes contains MSG and the new Disney Mickey Mouse Tomato soup contains Potassium Chloride. (Source for ingredients: Campbell’s Web site 1/11/18)
Q: CAMPBELL’S STATED THEY ARE MOVING AWAY FROM USING HIGH FRUCTOSE CORN SYRUP IN NEW PRODUCTS >> ARE THEY?
A: No. In August 2018, Campbell’s and Disney introduced the Mickey Mouse tomato soup for kids which contains High Fructose Corn Syrup.
High Fructose Corn Syrup is the third ingredient after water and tomato paste in the new Disney Mickey Mouse tomato soup. No surprise, since High Fructose Corn Syrup is also in the basic Campbell’s Condensed Tomato Soup.
WATER IS THE FIRST INGREDIENT AND THE FIFTH INGREDIENT IN THIS CAMPBELL’S DISNEY CONDENSED TOMATO SOUP.
PAYING FOR WATER IN THE CAMPBELL’S SOUP CAN: Despite the fact that consumers are directed to add additional water to this Campbell’s Disney condensed soup, water is included as an ingredient at two points in the mass production.
The original Campbell’s condensed tomato soup contained no water, yet, NOW, water is listed twice on the ingredient label.
THIS CAMPBELL’S DISNEY TOMATO SOUP CONTAINS HIGH FRUCTOSE CORN SYRUP AND SO DOES THE BASE CAMPBELL’S CONDENSED TOMATO SOUP. According to the FDA 2019, 94% of all U.S. corn acreage is genetically modified.
The original Campbell’s condensed tomato soup contained sugar as an added sweetener which is Closer To Homemade™. (Source: Historical Label Campbell’s Condensed Tomato Soup)
Q: CAMPBELL’S SAID THEY WOULD REMOVE SOME INGREDIENTS BY THE END OF 2017 FROM THEIR KIDS’ SOUPS INCLUDING POTASSIUM CHLORIDE >> DID THEY?
A: No. This new Disney Mickey Mouse tomato soup contains Potassium Chloride and the Campbell’s basic condensed tomato soup does, too.
To note, Campbell’s does not consider their basic tomato soup a “kids soup”.
Q: WHAT ARE THE HEALTH ISSUE REGARDING POTASSIUM CHLORIDE? WHY HAS CAMPBELL’S NOTED POTASSIUM CHLORIDE AS AN INGREDIENT TO REDUCE OR ELIMINATE IN THEIR SOUPS?
A: Potassium Chloride is toxic to humans. It is the third and final drug delivered in the Lethal Injection process, according to Wikipedia.
THERE ARE NINE INGREDIENTS Not In Kitchen™ IN CAMPBELL’S DISNEY MICKEY MOUSE CONDENSED TOMATO SOUP >> Not In Kitchen™ ingredients are those items we would not have in our kitchens if we were making tomato soup at home from scratch. These include water (x2), High Fructose Corn Syrup, Wheat Flour (thickening + stabilizing agent which contains gluten), Potassium Chloride, Added Flavoring, Citric Acid, Ascorbic Acid (Vitamin C) and Monopotassium Phosphate.
Although we may have vitamins in our homes, we don’t use them in recipes. The Vitamin C is acting as a preservative (along with other ingredients like Citric Acid), allowing the soup to remain in the can on a shelf for two years and still be safe to consume.
CAMPBELL’S STATES ‘OUR PURPOSE’ ON THEIR WEB SITE 11/1/18:
“For generations, people have trusted Campbell to provide food and drinks that are good, honest, authentic and flavorful — made from ingredients that are grown, prepared, cooked or baked with care. People love that our food fits their real lives, fuels their bodies and feeds their souls. And they appreciate knowing what goes into our food and why — so they can feel good about the choices they make, for themselves and their loved ones.”
Let’s look at some of the other products created from the Disney-Campbell’s alliance >> soups targeted at little kids which utilize Disney’s Frozen movie franchise and Disney’s Princess business:
Q: The copy on the front of the can states this is a “Healthy Kids” product >> on what basis is that substantiated?
These Disney soups contain (among other ingredients) Water, Cornstarch, Added Flavoring, Yeast Extract, Modified Food Starch, Dehydrated Chicken Broth, Cane Sugar and Soy Protein Isolate. (Source for ingredients: Campbell’s Web site 11/1/18) These ingredients are Far From Homemade™.
CAMPBELL’S OWNS PEPPERIDGE FARM WHO ALSO RELEASED A DISNEY MICKEY MOUSE THEMED PRODUCT WITHIN THEIR GOLDFISH LINE. This Disney product contains added sugar (as do the base Cheddar Goldfish product) as well as added Yeast and Autolyzed Yeast Extract.